5 free SEO tools you should have in your search marketing toolbox

5 free SEO tools you should have in your search marketing toolbox

If you’re a search engine optimization professional, you know how important SEO tools are to your daily optimization efforts. Keyword suggestion tools, inbound link analysis software, and SERP checkers are vital for keyword research, keyword expansion, link building, and monitoring your site’s position changes on the Internet. the search results.

The good news is that search marketers don’t need to pay for these tools because there are a number of very effective free SEO tools on the web to choose from. Here is my list of the top five free SEO tools I use every day. Hopefully, you’ll find a few tools on the list to add to your arsenal of tools.

SEO for Firefox – This free tool is an add-on for Firefox from SEO Book. Integrates seamlessly with Google SERPs for great insight into search engine optimization metrics like toolbar PageRank, Twitter mentions, and how many domains and page deep links my site has acquired . SEO for Firefox also shows which links are “nofollowed” on a web page (highlighted in red), saving real time for link building and analysis. Other cool features include the number of social bookmarks, Alexa rank, cache date, and Wikipedia citations.

Majestic SEO – If you are building links, this is an invaluable search engine optimization tool to measure link acquisition. A great feature is the “daily update” which gives you a journal of all your new inbound links. Other cool tools from Majestic SEO are some nifty tools for charting your site’s link profile growth with lots of different cool images.

range checker – If you’re like me and obsessed with site rankings, then Rank Checker is a must-have search tool. SEO Book Rank Checker gives you daily ranking updates from Google, Yahoo and Bing simultaneously. You can export data to Excel and incorporate it into a keyword ranking report for your search engine marketing clients. Rank Checker also allows you to add multiple keywords at once and save those keyword lists as individual presets, so you don’t have to enter the same keywords repeatedly.

Yahoo link domain – I love using Yahoo Link Domain to analyze incoming links to my website. Yahoo Link Domain is also useful for polling your competition’s link profiles to find link opportunities for your own websites. Also, if you are using the SEO plugin for Firefox, you can export your Yahoo linking domain results to Excel by clicking the “100” link, then hitting the “CSV” link to drill down further and examine your link profile. competitor.

Google Webmaster Tools – You can gain valuable insights into vital performance metrics and your website’s search result visibility with Google Webmaster Tools. Features like organic click-through rates for your top 100 keywords and the ability to take inventory of all your internal links really help you fine-tune your organic search marketing efforts.

there you go These five free SEO tools are some of the best you’ll find on the web. I use each of these tools on a daily basis to make my optimization efforts more effective and efficient and to become a better search marketer.

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