Article marketing remains one of the most effective online marketing strategies for a business to get the right attention from their niche or curious viewers. The information found in the writing of articles is usually free and with quality content, so the reader is usually persuaded to find out more about the sources of information.
This is where backlinks are used to direct the reader’s attention to the source of information. Typically, a business website is the recipient of all the traffic generated by articles that are submitted to most article submission sites. Traffic directed to the intended landing page can gain exposure and potential leads from readers of quality articles written.
That’s how important an article rich content should be used in internet marketing. And the strategy is tried and tested, but article writing should also be a concern for most companies that buy articles related to their business information. This substance-rich content responsibility is given to article writers who must be able to express complex thought in simple reading.
If you’re an article writer, you know what this is all about. Sometimes the assigned topics are so wide and varied that you are left without focus on what to write about each new or same item. So how do you keep content rich, substantial, correct, and hot-topic?
Check the latest topics on social media
Social media tools can be of great help to article writers who seem to run out of ideas. You may be writing for space technology, but you don’t have the right background and technical terms to write a persuasive article. Why not try looking at the trending topics on social media?
Hot topics change from one topic to another, but the opinions of people interested in such topics can give you an idea of how to approach a difficult topic through their posts on the walls of social media profiles, microblogs, and even discussion forums. .
Also beware of visits to videos on free media hosting sites. You can clearly see how much interest a video can get by the number of views it has generated over a period of time. The comments below the videos can give you a new spin on how you can tackle your tough topics.
Make the search box your best friend
Depending on the topics of your writing submission, you can easily do a search with the help of the many search engines out there. It is not necessary to be a web researcher to be able to find relevant and correct information related to your articles. You have to be creative to find a different approach to keep your article boring, especially when it’s something too technical for the average Joe or Jane.
Look at most of the top topics in search engines that have similar keywords to your article topics. That’s the easiest way to find out what the hot topics are related to your topic.
Internet news is not just for breakfast
Most news sites have subheadings on their home pages. You can click on the most related links in the new content and headers of the site. Don’t be afraid to tackle sensitive topics, because most of them end up being hot topics.
In article writing, the hotter the topic, the better it will attract attention and staying power. When you associate your article with something controversial, this could work in many ways, but be sure to include substance in the content and useful information. Just use the hot topic as a tool, not the trade.