Stuffed Like Grandma’s Thanksgiving Turkey
Earn money online. Hmm, doesn’t that sound amazing? Easy money, right? Well, maybe it could be according to Internet pioneer millionaire Marc Ostrofsky. In his book Click Rich, Ostrofsky provides multiple money making ideas and examples of people who used them to make money online, lots of money. In addition to several pages of keys in the book (mostly from other successful online sellers), the book contains a full 17 chapters of methods to potentially enter the internet money market. Mr. Ostrofsky also provides the reader with information on developing a mindset for entering this business, plus many references to resources for tools or additional information.
What I liked about this book is the fact that it really delivers the products. The methods presented are proven methods of making money online and Ostrofsky gives you enough information about the method to at least get you started, should he want to continue. So quantity-wise, this book is a hands-down winner. If I sat down and wrote a list of all the ways I could make money on the internet, from selling personal items on eBay to selling million dollar domain names (Ok, maybe million dollar domain name isn’t ( unless you’re keeping an eye on the future of dotMobi domains), I don’t think I could have covered the field better than this book.
The other thing I liked about this book is the resources provided. Within each method described in the book, Ostrofsky does a good job of providing links to resources for tools or vendors that are valuable to the novice entrepreneur. Also, at the end of the book, there is an entire chapter devoted to resource and provider information.
Because Click Rich It is packed with information that serious Internet opportunity seekers could benefit from, I highly recommend it. I applaud the authors’ style of presenting important key processes in bulleted or easy-to-follow numbered sequences. As someone who reads a large volume of technical information on the web or in books, it’s refreshing to see the steps broken down into small chunks that are easy to read and digest. The book is also divided into small subchapters so it goes pretty quickly and for those of us who are only interested in one or two specific methods the book is designed to easily accommodate them. Of course, I don’t recommend this, because you won’t get your money’s worth from the book simply by choosing one or two methods.
Now my Grain of Salt
Despite my recommendation of the book, to give fair warning to anyone who has their hand on the “buy now” button on Amazon; I’d like to point out a few things I didn’t like about the book.
First: Although the book seems to be organized in a good standard Microsoft Word outline with headings and subheadings with accompanying text, sometimes the organization of the author’s thoughts veers a bit. For example, in the chapter titled “Collecting Your Payments – Quick and Easy”, the author starts collecting payment with credit cards and uses drop shipping etc. So far, so good. But then, right in the middle of that, he presents a flowchart and concept on database marketing and talks about qualifying and selling leads. That? What does this have to do with charging? I found examples of this ADD style of writing throughout the book, which could be attributed more to poor editing than poor authorship, but either way it takes away from the flow quite a bit.
Second, you can’t read the book without feeling a little groggy. Clearly, many of the references provided by the author must be obtained by linking to the author’s website. Surely this is for a monetary affiliation with that referral product or service. while the book IS about making money online and I can’t blame the author for trying to make money as he proposes to you, the reader, it would be very refreshing to read a book on online marketing or monetization that is truly altruistic on the part of the author (as they claim which they are.) “I made money so I want to give back, blah blah blah…” Make no mistake about it; In addition to the profits Ostrofsky makes from book sales, it is his intention to connect with you, the reader, as a potential source of income. So keep that in mind. Personally, I don’t have a problem with that, and frankly, given the chance, I’d probably do the same. Still, it’s nice to dream of truly generous people whose only motivation is to give back to the community.
Finally, the last thing I didn’t like about the book is the self-aggrandizement of the author that is peppered throughout the book. Again, this is very typical of this type of book where the author uses his own success as the shining example of how to do whatever he is promoting in his book. Maybe I’m not being fair here, because of course we wouldn’t want to hear from the author unless he hasn’t done something to establish himself as an expert on the subject. Still, I keep hoping to find one that isn’t. I think it’s entirely possible to present his success without seeming like an egotistical name-dropper. Click Rich It’s not as bad as that, but there was enough self-aggrandizement in the book to irritate me from time to time.
Well, maybe I’m just jealous or maybe I’ve never quite fit the overblown sales stereotypes that tend to write these books to make money. Hint, hint…does this mean that this type of personality is a mental requirement for success? No, I really don’t think that’s true. In fact, when you think about the concepts promoted in this book for “online” success, which involves individual not corporate achievement, self-initiative, and an independent spirit, then logically the opposite could be true. I have given Mr. Ostrofsky a bit of complaint for his salesmanship in the book, but I still applaud him for crafting a story and an example of individual spirit and ingenuity. These are the stories that interest us and make us buy books to see if there is anything we can do to emulate these stories.
This book is too full of good information not to read. You may need to do some more research on any specific method that appeals to you, but the book provides a comprehensive overview of each method featured. I rate a book of this genre, which is intended to inform and educate, by how much I really learned. And I learned from this book, plus I also got several good ideas and resources that I intend to investigate further. I feel like you will too.