Marketing expert against customer: who is best qualified to decide the marketing strategy?

As a marketing consultant with over 35 years of experience, I often work with extremely stubborn clients who have seemingly lost their true calling in life, that of a marketing professional. While their credentials can be impressive (doctors, lawyers, executives), they generally have nothing to do with marketing. However, they approach the marketing task as

A Writer’s Review of the Fifty Shades of Gray Trilogy by EL James

Since this is a three-in-one review, it is a bit longer than usual, but since I know many of you are as curious about these books as I am, I thought no one would care. Flashplot: Readers of the Twilightseries will see many similarities in the plot and characters of these novels from Fifty shadesIt

Increased tax planning: a case of a wolf in sheep’s clothing?

The effects of tax evasion and tax planning on society have long been a controversial topic, but governments around the world still struggle to address it. This is believed to have all started from the beginning when trade agreements were drawn up by the government or government associates to favor their family, friends, or associates

Comparison between two business-focused devices: Nokia E63 and Blackberry Pearl Flip

Both the Nokia E63 and the Blackberry Pearl Flip are business-focused mobile phones, but there are also some differences in features and design. Let me tell you what are the similarities and differences of these smartphones. Exhibition and Design Nokia E63 is a colorful tablet-shaped phone made of plastic that runs on Symbian OS, version

Classic Car History – 1963-67 Corvette Sting Ray

1963-67 Corvette Sting Ray Specifications Engine: OHV 90 degree V-8, 327 cid, 396 cid, 427 cid Construction: Cast iron block and heads, single cam, pushrods Compression ratio: 11: 1 Induction: Rochester fuel injection or one or two four-barrel Carter carbs Maximum power: 250-375 bhp (327 cid) 390-435 (427 cid) Top speed: 152 mph 0-60 mph: